15 Years. Still Here.
Still Learning.
Here's What I Know.
To celebrate 15 years in business, I'm offering exclusive Founder Rate access to a limited number of coaches and wellness brands this summer.

15 Years of Showing Up
In 2011, I started Picture Perfect Photography with a camera and zero business plan.
15 years later: I've worked with hundreds of coaches and wellness brands. I've shot in studios, gyms, fields, and someone's kitchen (it worked, somehow). I've learned what converts and what doesn't.
To mark 15 years, I'm offering exclusive Founder Rate access — by application only — for coaches and brands who are ready to level up their content.
Founder Rate Access is By Application Only
Due to limited capacity during our anniversary window, I'm personally reviewing each application to ensure the best fit. This isn't about budget — it's about readiness, goals alignment, and timing.
Exclusive Anniversary Rates
Significant savings across all services
Priority Booking Access
First choice of July–August dates
Complimentary Strategy Audit
30-day Instagram/LinkedIn analysis (£300 value)
Bonus Equipment Gift
Content Boost Coaching includes Osmo Pocket 3/4 (£389 value)
Services Available Through Founder Rate
Exclusive rates shared upon approval
Content Shoots
- 2-hour sessions, half-day, or full-day productions
- Unlimited photos, professional editing, multiple formats
- Studio or location options
Content Retainers
- Half-day or full-day monthly packages
- Ongoing content creation with strategic planning
- Priority support and analytics
Reels Editing
- Professional monthly editing packages
- Ready-to-post content delivered weekly
- Brand-consistent styling
Content Boost Coaching
- 6-month 1:1 programme with camera confidence training
- Includes complimentary Osmo Pocket 3/4 camera
- Business-integrated content systems
What Happens When You Invest in Content That Converts
"Started with 3 clients, grew to nearly 40 over 18 months through quarterly studio shoots."
"8-week transformation: From scattered content to a business-integrated content system that actually works."
"Niche clarity (fitness + skin health), camera confidence, two professional shoots — positioned as the expert in her field."
You Should Apply If...
- You're a fitness or wellness coach ready to invest in professional content
- You're a wellness brand planning Q3/Q4 campaigns needing premium assets
- You have clear content goals and are solution-focused
- You want content that converts, not just looks pretty
- You're available for shoots/services in July or August 2026
How Founder Rate Applications Work
Apply Now
Submit application with your goals and challenges
Personal Review
I review each application within 48 hours
If Approved
Receive exclusive rates and priority booking access
July–August
Complete your shoots and services
What to Expect
- Response within 48 hours
- Personal review by Collette (not automated)
- If approved: Full pricing details and immediate booking access
- If not right now: Kind explanation and September booking option
Apply for Founder Rate Access
Limited spots available. Applications reviewed personally within 48 hours.
Frequently Asked Questions
Why do you require an application?
I personally review every shoot and engagement to make sure the fit is right. The Founder Rate is offered to a limited number of coaches and brands during our anniversary window, so an application helps me prioritise the people I can serve best.
What happens if I'm not approved?
You'll receive a kind, honest response explaining why now isn't the right fit, with an option to book at standard rates from September onwards.
How quickly will I hear back?
Every application receives a personal response from Collette within 48 hours.
Are the rates significantly different?
Yes — Founder Rates represent meaningful savings across every service. Exact pricing is shared once your application is approved.
What if I apply but am not ready until September?
Let me know in your application. I can hold a September slot at standard rates if Founder Rate timing doesn't work.
Ready to Apply?
Take the next step toward content that actually converts.
